Business Adoption and Use of Artificial Intelligence

The use of Artificial Intelligence (AI) in business is no longer a vision of the future, but a present reality that is rapidly transforming the global commercial landscape. As companies of all sizes recognize the immense potential of AI, its integration across sectors is experiencing exponential growth. In the modern business environment, AI is instrumental in driving efficiencies, automating repetitive tasks, aiding decision-making, predicting trends, and enhancing customer experiences.

The report “Business Adoption and Use of Artificial Intelligence” is based on a survey in August 2023 of 402 respondents in North America. It looks broadly across the business use and adoption of AI, as well as the challenges and biggest concerns.

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Generative AI Business Use Cases

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Consumer Communication Preferences for Sales, Marketing and Customer Service