Accelerating Growth with Customer Feedback
The habits of people buying things had shifted in personal shopping decision making and that shift impacted business buying decisions as well. This new learned behavior, conducting your own research online and becoming your own expert, changed what is considered a “trusted” information source and redefined how people make purchase decisions.
Are Your Customers “Lost”?
Today, for a lot of companies and sales teams, there’s a gap between what they think the buyer wants and does, and how the buyer actually behaves. This gap creates bad or incorrect behaviors for the sellers, and creates friction and poor experiences for buyers.