Is B2B Sales Broken?
An emerging category of solutions though, called sales acceleration platforms, can create a digital support structure that combines AI, on-demand content and crowd sourced intelligence to improve each customer interaction. Using a sales acceleration platform ensures new reps onboard quickly, come up to speed and meet performance targets sooner and existing reps increase productivity while reducing the ‘friction’ that is creating the low job satisfaction and turnover.
Top Tech Trends for 2022
The past two years have created a great deal of change in how businesses use technology and elevated the importance of that technology to the overall business strategy as the pandemic forced more and more business online. The impact of the past two years is driving continued change and the economic uncertainty creates the need for businesses to accelerate their transformation efforts. The next two years will see many technology changes and innovations as companies scramble to be more competitive.